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Tory Burch

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Tory Burch

Tory Burch is a forty four year old American women’s fashion designer from Pennsylvania who has quickly become recognized by the fashion industry as one of the hottest new designers on the scene. Tory was born in Valley Forge, Pennsylvania and attended the Agnes Irwin School at the University of Pennsylvania in Philadelphia. She has been awarded several recent fashion awards including the Rising Star by Fashion Group International in 2005, Brand Launch Award by the Accessories Council of Excellence in 2007 and the CFDA Accessories Designer of the Year in 2008. She is best known for her Bohemian Chic accessories. Tory is currently living in the American fashion Mecca of New York City. Early on in her career she worked for fashion designers such as Zoran, Polo Ralph Lauren and Vera Wang.

In 2004 Tory began her own label which was immediately recognized. The next year Oprah Winfrey endorsed her label which skyrocketed her line. Her Metallic Tote and matching Reva Ballerina Tory Burch shoes were the products that Oprah selected to be featured on her Favorite Things episode in 2010. Her products can be found in high end department stores such as Neiman Marcus, Bloomingdales, Nordstoms, and Sacs Fifth Avenue.

Tory herself has also been somewhat of a natural television star. Her beautiful blonde hair and skin complexion can easily been seen as attractive to TV viewers. So much that she was featured on a special episode of the popular television show Gossip Girl in 2009. Having absolutely no acting experience to draw up, Tory’s appearance was well received by fans of the show and critics. She had an opportunity to meet the entire cast and had very nice things to say about Leighton Meester and the rest of the cast.

Tory is a long standing philanthropist who dedicated much of her talents to charitable organizations that help disadvantaged women obtain professional attire. In 2010 she allowed representatives from charity organizations to visit her stores and pick an item of clothing up to five hundred dollars in value. She has always had a spot in her heart to give back and believes that empowering women through gifts of designer clothing is the best way she can give back. She even started her own charity called The Tory Burch Foundation which partners with ACCION to give women financial support to start their own domestic small business.

One thing that stands out to me as a reason Tory has gained popularity and success is the importance she’s given to the Tory Burch brand. Her iconic “T” logo is found on her clothing, handbags, accessories, and footwear is a prime example of her attention to detail. Celebrities love Tory as well. Some of her biggest fans include Oprah Winfrey, J-Lo, and Hilary Swank. Her clothing has been featured in famous fashion magazines such as Vogue, Town & Country, 20/20, OK!, T Magazine, Wmagazine, BusinessWeek, Elle, and more. Tory can be followed on twitter using her own name as the account as well as other popular social media networks. She is very accessible to fans although she often times is so busy she cannot immediately get to responding to everyone.

Currently Tory employs over 700 people worldwide and has every intention to continue growing her brand. She is still very much in the infancy stage of corporate growth yet with the kind of attention she’s gaining, her brand will be a force to be reckoned with for many years to come. Next up on Tory’s list of things to conquer? Time will only tell. I wouldn’t be surprised if we saw more of Tory in films, television shows, and other popular forms of media.

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